Narrative-Led Website Design for a Next-Gen Investment Platform
Creating a high-impact Webflow site combining custom 3D animation, motion storytelling, and CMS-backed content — all tailored to appeal to disciplined, long-term investors.
Goal & Challenge
Intelligent Investing is an ambitious fintech product inspired by the philosophies of Buffett, Munger, and Klarman. The goal? Build a platform for investors who aim to invest with value investing principles in mind — and back it with a strong brand and user experience.
I worked closely with the founder to design and develop the full marketing site in Webflow, integrating motion design, 3D visuals, and modular CMS content to reflect the brand’s bold yet serious positioning.
Objectives
• Introduce the “why” behind the platform through animation and pacing
• Showcase product features with modular, grid-based visuals
• Build a scalable CMS to support premium blog content
• Deliver a branded experience that feels bold, serious, and premium
Results
Driving engagement through modular design
• Fully responsive site ready to scale content & convert serious investors
• Premium branding experience that sets the tone for a financial ecosystem
• Positive early feedback from industry insiders (e.g. Fundstrat strategist quote)
• Strong content organization with CMS flexibility built for growth
• Premium branding experience that sets the tone for a financial ecosystem
• Positive early feedback from industry insiders (e.g. Fundstrat strategist quote)
• Strong content organization with CMS flexibility built for growth
One call away from high-performance website